case study | Go Batumi
Creative content to promote Georgia as the next best travel destination with a unique target audience
Challenge:
Establish Georgia as a new tourist destination among Western-Europeans
Solution:
Full-service production of a TV feature for the travel magazine “Check in”
TV spots broadcast worldwide on DW’s German channel
Post-production for TV Spots
Results:
230 TV spots
15 broadcasts of TV feature in 3 languages and published on dw.com
Business area: travel and tourism