case study | World Health Organization

Public Service Announcement Campaign COVID-19

  • Challenge:

    Support high impact official communication to address and inform countries in the most urgent need of information about the COVID-19 outbreak.​


  • Solution:

    Delivery of large scale digital campaign on the English DW network to communicate the message: https://www.takecarebeforeyoushare.org/​


  • Results:

    run time: 1 month​

    1,248,015 impressions​

    1,582 clicks


  • Business Area: Healthcare